What are you on about? Nike is by far the worst, Supreme isn’t really a threat to skate shops since the non Supreme stuff is only available instore. Palace pulling clothing out skate shops is shit but not like they were making shops buy huge quantites of stinking colourways that would never sell to get access to the good stuff
I actually forgot that they stopped supplying skate shops with their clothing, I don’t see why they couldn’t just give them a basic supply and reserve the full line for themselves. Bit of an odd move really as they must be so rich now that it surely wouldn’t make much difference to them. Oh well.
The thing is it seemed the hype around Palace fizzed out in skate shops once they pulled the clothing, if the kids can’t get hold of it, then they’ll find something else to get hyped on, that they can get hold of. I think Palace did Polar a massive favour there. Even though Polar are now going down the fashion route and selling to non-skate clothing shops.
I don’t really see very many proper young skaters wearing Palace at all, to me it has already jumped the shark amongst kids who genuinely care about the act of skateboarding. As far as skate brands go they wear a lot of Polar and Yardsale.
Only kids with boards I ever see in Palace are complete beginners or ones who ‘used to skate’ then got back into it once it became cool again and just ride around bailing no complies and doing shit powerslides